Search results for “older demographics”
Chinese outbound travel rebounds strongly in Q2 2024
07/09/2024|10:40:33 AM|
Alipay was the main payment method for outbound travel (22.3%).
Influencers v. advertisers - why travel marketing is transforming
06/29/2023|2:10:00 PM|
The value of user generated content lies in its ability to convey experiences that feel truthful and authentic to the target audience.
Trip.com Group’s Liang: Still premature to identify the best policy for opening up
11/10/2021|4:16:25 PM|
China’s zero Covid policy and many other issues are being evaluated by travel companies as several other countries in the Asia Pacific region have loosened their restrictions and requirements to reopen their borders for foreign travellers.
Hoteliers adapt to new business traveler behaviors
09/27/2021|2:54:37 PM|
More business travelers are going booking directly with the property, seeking a more personalized experience while staying within their company's travel program.
Payments and guest experience: Eliminating the friction
04/21/2020|9:12:03 PM|
Discussions in payments are less and less about cost savings but more about user experience.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
Chinese theme park market to reach value sales of $6,079 million in 2017
01/04/2018|11:45:53 AM|
New Mintel research reveals that the Chinese theme park market is estimated to reach value sales of RMB 39,545 million in 2017, growing 27% from 2016.
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Chinese outbound travel rebounds strongly in Q2 2024

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