The evolving demographics of Chinese outbound travel show a jump in younger female travelers.
According to the most recent travel sentiment survey conducted by China Trading Desk, 62% of outbound travelers were female. Among them, almost 40% fell within the ages of 18 to 24, and a little over 27% were 25 to 29-year-olds.
Subramania Bhatt, founder and CEO of China Trading Desk, emphasized the need for travel businesses and destinations to better cater to these travelers by prioritizing safety, wellness, and support services.
