Sichuan Airlines and China Southern Airlines started new routes from Chengdu and Shenzhen in China to Kuala Lumpur, the Malaysian capital, over the Easter holiday.
The daily flight will compete head-on with AirAsia X, which flies the same route daily, Batik Air four times weekly, and Air China daily. The average roundtrip fare on the route is USD330.
Other airlines serving the same route are AirAsia, with 17 flights weekly, and Shenzhen Airlines 14 flights weekly. The average roundtrip fare is USD300.