In 2024, Chinese tourists are forecasted to embark on more than 6 billion domestic trips, according to industry predictions. This surge in domestic travel is attributed to the continued recovery of the tourism sector in China post-pandemic.
The rise in domestic tourism reflects the growing confidence among Chinese travelers to explore their own country's diverse destinations. It also signifies a shift towards local travel experiences, with travelers seeking to discover hidden gems and cultural treasures within China.
The tourism industry in China has been actively promoting domestic travel, offering attractive packages and incentives to encourage more people to explore the country. This trend is expected to contribute significantly to the economic growth and recovery of the tourism sector in China.